First Retail Group came to us with an idea
for supporting retailers in Wellington's
central business district. They wanted OurCBD
to encourage retailers to engage with each
other through creating community.
With this objective in mind, we created a
one-page scrolling site that is a conduit to
online tools that retailers can use to set up
events, forums and conversations, such as
Meet-up and Eventbrite.
The site also showcases the stories of a
number of Wellington CBD retailers and focuses
on community engagement via Facebook and
Our light, breezy and sparkling design
promotes the benefits as well as the ‘how tos’
of creating conversation and community.